Emarketing made easy...
Sparkstone have a proven history of producing successful online marketing campaigns. Whether your main goal is increased turnover or simply to improve brand awareness, we have the right skills, experience and technology to make it happen.
Our clients have experienced massive success using our banner ad designs and co-ordinated email campaigns. Using Sparkstone's 'e-blaster' system our clients can select specific customer groups from their databases enabling them to offer targeted discounts and promotions, as well as following up on sign up registrations or abandoned baskets.
Sparkstone's software offers superior database segmentation to most market leaders and because of it's tight integration with our EPoS and Ecommerce platforms you'll get more accurate feedback on conversions and goals achieved.
Email Marketing
Our design team includes experienced retail professionals with both agency and in-house experience. This means we understand the time restrictions and fast changing requirements of your marketing strategy.
We know that items can go out of stock just as you are about to send an email or new products can suddenly become available thus needing to be showcased. You need email concepts that are flexible enough to accommodate these changes and Sparkstone aims to deliver these on time and on budget.
Affiliate marketing
Sparkstone manages the online marketing for many of our clients and using affiliate partners we've helped to increase web traffic whilst keeping marketing spends low. Affiliate schemes like Web Gains allow us to be quite specific about where and when adverts will appear, this enables us to target customers more effectively and gain greater conversions than would be achieved with a scattergun or blanket wide approach.
Pay-Per-Click
PPC marketing can be useful for short-term campaigns when you don't have a huge amount of online content to boost your search rankings. However, it can also be an expensive and highly competitive marketing strategy with the high cost of in-demand keywords often wiping out any revenue from leads or conversions achieved.
At Sparkstone we pride ourselves on being marketing partners, seizing new opportunities before your competitors spot them and helping to keep your costs low.
